In this complex retail environment, it is near impossible to keep up with today's shopper. With constantly changing shopper behaviors driven by technology and mobility, it is difficult to adapt your retail stores to today's digitally connected era.
But it doesn't have to be that way. Enter the Connected Store, where the next generation of retail is being created, now! What are the pillars of a Connected Store?
In this webinar, you'll:
- Shoppers actively identifying themselves and digitally browsing product in-store
- Store associates embracing in-store technology, rather than having it work against them
- Digital content tailored not only to the customer, but to the specific point in the shopper journey, whether it be before, during, or after the store visit
CLOUDTAGS, CEO and Co-Founder
James has spent the past decade working across countries and businesses with marketers focused on connecting online data via attribution analysis. Seeing a real need for a cost effective, simple and elegant way to connect offline and online data he created CloudTags. CloudTags is a venture-backed company headquartered in Atlanta with offices in London, New York and Bangalore. The company has raised over $4M from venture firms Idea Fund, Knoll Ventures, Hallett Capital and Alerion Capital. Prior to CloudTags, Yancey was a founding employee of both 360i and IgnitionOne where he lead the US business and launched the European business and Managing Director and VP of Global Strategy.