Remember the days when retail was a theater; a place where we could go to suspend our daily lives and interact with goods and services that we loved. These were the days before technology came along, wrapped in the sheath of mobile and the Web, disrupting this status quo sending customer’s expectations to a new stratosphere.
The outcome; a retail experience in total decline, not evolving, but devolving, completely void of fundamentals and sophistication. In an effort to move from instrumentalism to evolution, many models of retail will be experimented. Our contribution to this pandemic, our goal, to provoke the imagination; to combine technology with curiosity to drive revenue moments; to shorten projects, both in size and length; to simply make it easier on you, the retailer, to meet the needs of your customers.
Introducing the Connected Store.
What Is A Connected Store?
A carefully curated, fully staffed, data driven, Point of Sale-less, limited physical merchandise environment that integrates the best physical & digital assets such as full access and visibility to inventory, physical and digital customer service, CRM and mobility, all while connecting a shoppers in-store and on-line behavior, activity and intent during a limited engagement period.
Why You Need a Connected Store?
Legacy systems & infrastructure
A brand saddled with preconceived notions
An organization that can only endure incremental change
The way too difficult task of changing both customer and associate behavior inside of your existing environment.
These are the very problems that a Connected Store solves for.
Benefits of Connected Stores
Accelerate testing of new experiences, technologies and approaches outside of your existing stores
Test the waters of having a physical retail location without the capital investment.
LAUNCH NEW MARKETS AND FORMATS
Test and learn how your brand will fare in a new city while determining if there is enough demand for new formats and merchandise mixes
ELIMINATE THE BURDENS OF LONG-TERM LEASES
Today's retail landscape requires the ability to test and learn. Go to market quickly, affordably with little burden to your current resources and business.
OFFER ENDLESS AISLE WITH MINIMAL AMOUNT OF PHYSICAL PRODUCTS
With as little as 5% of your inventory, create experiences that will inspire shoppers to take steps to becoming long-term customers.
TEST NEW TECHNOLOGIES
Determine the benefits of in-store analytics, virtual customer assistance and inventory visibility regardless of your current environment.
Monthly Performance Based Model
Flat fee per month + % of Connected Store Sales
500 square feet space